When the old methods of SMS marketing became obsolete, new versions of it, which are WordPress plugins for SMS marketing, arrived. Nowadays, every marketer seeks ways to improve engagement and drive more traffic to their website quickly. In the realm of marketing challenges, SMS marketing takes the lead. You might wonder why.
Let’s discuss its advantages. First and foremost, one of the main reasons SMS marketing is widely used is its cost-effectiveness. Furthermore, increasing conversion rates through SMS marketing, reaching out to more users, and achieving high deliverability are some of its standout features that can’t be denied.
But it’s not that easy to keep your site growing and get the best results, especially when you’re new to SMS marketing or a beginner, working alone or without the right tools and strategies in place. That’s why we’re going to discuss why using WordPress plugins for SMS marketing is essential. Stay with us!
Why Use SMS Marketing Plugins On Your WordPress Website?
You might come up with the question of why you need to use SMS marketing plugins. It’s obvious: They allow you to send multiple SMS messages with various subjects, including promotions, updates, and other messages to subscribers or customers on WordPress.
Therefore, you can customize your messages and segment your audiences based on their interests, behavior, recent purchases, and personal details. In other words, you can use personalized SMS for engagement.
WordPress SMS marketing plugins are super easy to use compared to other channels. So if you’re looking for the smartest ways to keep your customers informed and bring them to your website or online store, this is what you need!
Now let’s introduce top WordPress plugins for SMS marketing.
What Are The Top 5 SMS Marketing Plugins For WordPress?
Over time, SMS marketing has exploded, bringing about considerable changes. One of the most notable shifts has been the introduction of WordPress plugins. Indeed, the future of SMS marketing is in their hands!
Among all the WordPress SMS marketing plugins, we want to highlight the top five that have gained popularity.
WP SMS Pro
One of the most reliable WordPress plugins with an infinity of easy-to-use tools that focus on SMS communication to and from your WordPress site. WP SMS Pro plugin supports over 300 gateways to communicate with website users such as:
You can send MMS/SMS notifications to alert your customers, visitors, subscribers, and form users about their orders, new posts, products, and more. Additionally, notify them about new events, blogs, posts, and updates in your business. This plugin is compatible with numerous apps including, WooCommerce, BuddyPress, Contact Form 7, GravityForms, and many more.
But what makes this plugin stand out among all others is its ability to send automated and personalized SMS messages. It means you can specifically choose targeted audiences by inserting their personal information and configuring the settings to send automated SMS to them. The hardest part of getting started with WP SMS Pro is creating an account and using it for free!
Here are some of the WP SMS top features.
- Advanced Send SMS page to customize your preferences
- Scheduled and Repeating SMS
- SMS Newsletter
- Login and register with SMS
- Manage Subscribers
- Safe outbox SMS page
- Supports more than 250 SMS gateways
- Options for users to opt out of SMS messages through a widget or URL
Now, let’s take a look at some reviews and see what real users think about WP SMS Pro.
OptinMonster is a powerful lead-generation tool designed to convert website visitors into subscribers and customers. Its key features include customizable opt-in forms, exit-intent technology, A/B testing, and seamless integration with popular email marketing platforms.
Through this plugin, you’re able to create SMS campaigns by integrating with popular SMS marketing apps such as Brevo, Drip, and HubSpot. Another great thing about OptinMonster is its easy user interface because it comes with a drag-and-drop builder. You can also send automated and personalized messages to customers but none of its features are free.
One of the popular WordPress plugins for SMS marketing that offers a CRM is Nextiva. In addition to (CRM) customer relationship manager, it also provides customers with fax service, team messaging, VOIP phone calls, and video conferencing. Nextiva is known for being the best call center software that offers built-in help desk software. By using this platform you’ll be able to send multiple SMS messages to a large group of people at once.
Some of its outstanding features include:
- Scheduling SMS marketing campaigns in advance.
- You can get daily reports and access detailed analytics on your SMS marketing performance.
- It’s a cloud-based tool, which is great for remote teams.
However, this plugin is more expensive than other WordPress plugins for SMS marketing.
Ultimate WP SMS
This plugin is also known as Joy Of Text. ultimate WP SMS requires a Twilio account and phone number to send SMS messages to your WordPress subscribers. You can create custom messages based on different events and send automated SMS notifications using this plugin. ultimate WP SMS uses two-way messaging and allows opt-in subscriptions.
Additionally, it’s possible to integrate the plugin with popular form builders plugins such as Gravity Forms, and WPForms to send your SMS messages to subscribers. Unfortunately, it doesn’t support Brevo. But the good news is you can try its free version available on their website but you’re not allowed to you to send scheduled SMS messages.
Now let’s check the last part of WordPress plugins for SMS marketing which is texty.
What makes this plugin more interesting is its free version, which you can use to send SMS/MMS to WordPress users’ phones, Telegram, or WhatsApp numbers.
Now, let’s highlight some of Texty’s features that make it one of the best WordPress plugins.
- Offers various customizable designs that include popups and banners.
- Support A/B testing and multiple languages.
- You can send automated messages and segment them based on different criteria.
Despite its numerous advantages, one drawback is its customer support, which is not great.
All WordPress plugins for SMS marketing have a story to tell, but these five plugins, WP SMS Pro, OptinMonster, Nextvia, Ultimate WP SMS, and Texty, have become more popular.
As you can see, these plugins streamline everything in terms of SMS marketing. It means you don’t need to trouble yourself by preparing customized text messages for each customer and sending them manually.
Without trying SMS WordPress plugins, you’re missing out on numerous opportunities to drive traffic with SMS marketing. Honestly, by not using these plugins, you’re unable to target the right audience, understand their preferences, save time, and more. Therefore you won’t be able to boost your conversion rates and also sales.
What is SMS marketing?
SMS marketing is one of the promotional strategies that involves sending short and targeted messages to a group of users via text messaging. This way of marketing is more affordable than other channels.
Which SMS marketing plugin is right for me?
While searching for the best plugin that suits your needs and aligns with your goals, consider WP SMS Pro, which offers a multitude of tools. You can find anything you need all at once.