The Best Cyber Monday SMS for Businesses: 10 Top Picks

Do you have any Cyber Monday SMS ideas for the upcoming event?

Here, we’re going to explain why your business needs to use SMS marketing for Cyber Monday and how to do that.

We’ve also gathered several successful examples of Cyber Monday SMS that you can use to reach the best result.

Try to get ideas from these samples and prepare a strong SMS marketing strategy for your business for this Cyber Monday, Dec 2, 2024.

What’s Cyber Monday & Why Use SMS Marketing for It?

Cyber Monday is simply the Monday following Thanksgiving. This is also a sales event like Black Friday and was named by the National Retail Federation in 2005.

In fact, many people continue their shopping after Black Friday because they’ve lost the event and some of them don’t like the crowded shops on Black Friday.

Although they’re similar in many ways, they have some differences:

As you can see, Cyber Monday is focused primarily on online deals on tech and electronics, although other items are also sold.

You might think that this is an online event and there are lots of online channels like Instagram, TikTok, and Telegram so you don’t need to use SMS. But you’re wrong!

Here are some reasons why you have to take advantage of SMS marketing for Cyber Monday:

• Immediate Reach: Events like Cyber Monday need immediate reach and instant response from recipients. The majority of people open their messages within 3 minutes so it’s a great channel to promote Cyber Monday and boost last-minute sales.

• Personalization Opportunities: SMS lets you become friendly with your recipients and send personalized messages to each of them. This is necessary for events like Cyber Monday.

• Higher Conversion Rates: People read the majority of text messages and interact with most of them. This results in a high conversion rate and more sales.

10 Creative Cyber Monday SMS Ideas

If you’re a newcomer and don’t know much about the elements, expressions, and SMS tactics of Cyber Monday, you’d better review the following Cyber Monday SMS ideas.

#1 The Countdown Timer SMS

One of the most important factors in the SMS marketing campaigns of Cyber Monday is creating a sense of urgency. 

Adding a countdown timer in your SMS creates this sense of urgency in the best way. This pushes customers to take action quickly because they feel they’re losing something. 

Below is an example of a countdown Cyber Monday SMS:

In this SMS, you’re saying that the customer has only 6 hours to take action and this creates a sense of urgency. Additionally, you’re adding to the FOMO by saying that the stock is limited.

Also, when you combine this sense of urgency with a 50% offer, your chance of selling the product will significantly increase. 

#2 Exclusive VIP Offer

SMS is a personal communication channel and you have to talk to recipients at a personal level. 

Personalizing the message makes the customer feel special. In other words, they think you’re exclusively offering to them. For example, take a look at the following Cyber Monday SMS:

Early access is a compelling incentive you can use in Cyber Monday deals.

#3 Free Shipping Deal

Free shipping is a popular perk for online shoppers. As you know, many people might avoid online shopping due to high shipping rates. 

A Cyber Monday free-shipping SMS is the best idea to reach out to these customers and encourage them to buy something from you.

100% discounts on shipping costs significantly increase conversion rates, especially on a high-traffic day like Cyber Monday.

Here is an SMS template for free shipping deals on Cyber Monday:

#4 Limited-Time Discount Codes

Discount codes are a must in Cyber Monday SMS marketing campaigns but the question is how to encourage customers to use them.

Almost every business tries to offer a discount on their products when it comes to Cyber Monday. One great method to outperform them is by setting a time limit to create a sense of urgency. 

By setting a time limit on discount codes, you encourage customers to shop sooner. You can also offer more discounts for early customers.

It’s also good to use this code on other channels like social media and email. Remember to send limited-time codes at the last minute to grab the attention of those who have lost the event.

#5 “Mystery” Deal SMS

Another way to make a difference between your discount and competitors is by using a mystery element to add intrigue and excitement.

You might wonder how. Take a look at the following example of a Cyber Monday SMS to know how:

By sending this SMS, you can increase the likelihood that customers will click through because they’ll become curious about the discount.

#6 Bundle Offers

Another great Cyber Monday SMS idea is bundle deals. You can offer more discounts for customers who buy more products. 

You can also offer more discounts on popular products in case customers buy slower-selling inventory. This will be a great help to your business on Cyber Monday to get rid of less popular products.

Here is a good example of a bundle deal you can offer using a Cyber Monday SMS:

#7 Referral Discounts

Referrals are among the best methods to increase your customers and boost your sales, especially on Cyber Monday.

To encourage your audience to offer your business to their friends and family members, you have to offer special discounts.

Here is an example of a referral discount SMS on Cyber Monday:

#8 Early Bird/Last Chance Alerts

Early birds catch the worm! This is for sure, and Cyber Monday is no exception. You can use this phenomenon to boost your sales by creating a sense of urgency.

Try to send a text message like the following one to encourage customers to buy sooner than others:

#9 Popular Items Out of Stock!

When people think a popular item is going out of stock, they become more encouraged to buy it, especially when you offer it at a discounted price.

This is another way to create a sense of urgency. You have to separate your popular items and create text messages for each one to target a related audience.

Here is a Cyber Monday SMS sample for out-of-stock products:

#10 Abandoned Cart Reminders

Online shops usually face lots of abandoned carts and look for a way to encourage customers to complete the purchase.

Cyber Monday is a great opportunity to do that and SMS marketing is the best way. You can offer a discount to those who complete their purchase on Cyber Monday and get rid of your inventory.

Here is a Cyber Monday SMS example for abandoned carts:

Using this message, you’re reminding customers of abandoned carts on Cyber Monday. This way, you can recover lost sales by nudging them to finish the transaction.

Looking For A Solution To Send Cyber Monday Messages Through WordPress?

Choosing the right tool has a great impact on the efficiency and ROI of your marketing campaigns. 

As Cyber Monday campaigns are about online sales, you need to think of an SMS platform that is perfectly integrated with your online shop.

WP SMS is one of the best WordPress SMS plugins that lets you send text messages through 300 SMS gateways from your website.

WP SMS allows you to segment your website’s users and send automated text messages without having to learn programming!

WP SMS also has great integrations and add-ons like WooCommerce notifications that are great for Cyber Monday campaigns. 

If you want to know if this plugin fits your business requirements, you’d better try the demo of WP SMS. You can also contact us if you have any questions about SMS marketing.

Cyber Monday SMS Marketing Tips

Here are also some tips for using SMS in the best way and getting the maximum results possible:

Segment Your Audience 

Avoid sending a single message to all recipients. Try to segment your audience based on past purchases, VIPs, searches on the website, age, gender, etc. Then, send each group a specific Cyber Monday message.

Send Text Messages at The Best Time

Timing is crucial for SMS marketing. Try to send messages at peak hours to get maximum exposure. Early-in-the-day messages with follow-ups later are great for last-minute shoppers.

Use Clear, Compelling Calls-to-Action (CTAs)

Try to think of clear and compelling CTAs to encourage customers to take action. For example, use “Shop Now,” “Claim Your Deal,” or “Reveal Your Discount.”

Use Shortened Links to Your Landing Pages

SMS has a limitation of 160 characters so you have to include the shortened links to your landing pages. Use bit.ly to make your links short. Platforms like WP SMS allow you to do that in your SMS marketing campaigns. 

Limit SMS Frequency

Apart from the time of sending an SMS, it’s also important to limit the number of SMS you send to each recipient. Remember that people don’t like to receive lots of ads on their mobile. So if you use too hard for it, your opt-out rates will increase.

Test Different Messaging 

Split testing (also known as A/B testing) is a method that tries different versions of a marketing item.

After running an A/B test, you can understand which version of the text message is best.

Add a Personal Touch

Personalize your message by adding the customer’s name or offering personalized recommendations. This can make a big difference because customers think they’re part of your brand story.

Combine SMS with Other Channels

You can’t reach success using one channel. You have to take advantage of all channels like social media, email, and Google ads alongside SMS to create an omnichannel marketing strategy. 

Conclusion

SMS marketing is a great method to boost your sales on Cyber Monday. Of course, you can’t expect great success by throwing some text messages. 

You have to build a strong strategy and come up with creative Cyber Monday SMS ideas to attract potential customers. 

We offered 10 top SMS examples for Cyber Monday to encourage people to buy from your online store. 

Of course, you can think of other ideas considering your experience and your customers’ feedback. 

Also, we recommended several tips to optimize your SMS marketing campaigns and outperform your competitors. 

You can also count on our help and contact us if you need more info.

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