The Beginner’s Guide to Integrating SMS Marketing with WordPress

The beginner's guide to SMS marketing WordPress

One of the most crucial steps in SMS marketing is learning the beginner’s guide to SMS marketing WordPress. Welcome to the realm of “SMS Marketing with WordPress” — a strategic convergence that redefines how messages are delivered and empowers businesses to create personalized, targeted, and real-time interactions.

As an e-commerce business, covering all your marketing bases, like Email marketing, SMS marketing, Social Media Marketing, and more, is always necessary.

To make this process easier than ever, you’ll need to use a reliable platform like WP SMS Pro. This WordPress SMS plugin helps you access all the marketing material you need to reach more clients and know their status.

In this article, we’re going to discuss a beginner’s guide to SMS marketing WordPress and all the tactics you should know.

Revolutionize your marketing and customize your SMS through WP SMS Pro

Why Text Marketing Is Effective

In the recent decade, there have been many effective ways to catch users’ attention and turn them into loyal customers. For instance, in the mid-20th century, marketers used to advertise on TV and billboards; however, they have increasingly preferred SMS over other methods over time. 

Think SMS marketing is obsolete? Think again.

Marketers believe that text messaging is one such proven approach that is a highly effective engagement strategy for mobile marketers. Let’s see how this process delivers a unique advantage to your businesses. Also, learn the basic lessons of a beginner’s guide to SMS marketing WordPress.

  1. The most affordable way of marketing

Besides being an inexpensive alternative, the direct and immediate nature of text messaging significantly lowers distribution costs compared to traditional advertising channels. 

Try the cost-effective form of marketing with WP now

  1. Easy to use 

You may wonder what makes it so accessible and special; we should say its direct and immediate delivery. According to the latest data, it has an average  97% read rate within fifteen minutes of delivery. If you’re asking, “How does SMS marketing effectiveness compare to other marketing channels?” we should probably say it gets more views at first glance.

  1. Its integration with other channels

Another great benefit is that text message marketing can easily integrate with other channels. While it works as a stand-alone marketing method, it can also enhance other marketing strategies. For example, you can use text messaging to alert your clients about sales or ensure they get all the new events.

  1. Opt-in and opt-out easily

Numerous businesses promote their offerings both online and at physical locations. Inviting customers to receive exclusive deals and coupons through text messages can persuade them to subscribe to your SMS marketing service during their website visits or in-store interactions. Once they decide to opt out of receiving messages from your company, they can easily request to unsubscribe.

How Does WP SMS Pro Help You Improve Your SMS Marketing?

WP SMS PRO homepage

Let’s jump into another lesson in the beginner’s guide to SMS marketing WordPress.

Picture yourself running a vast business. What would you need first to create communication between you and the consumer? Of course, sending WordPress SMS.

Whenever you send people an SMS or MMS, they check the notification of your message unconsciously. As a user, would you rather click on a link to watch a video ad or read the message displayed on your phone? Certainly, the message.

Let’s explore a few reasons why you need to send WordPress SMS from your e-commerce site:

  • Announce new products.
  • Promote discounts and sales.
  • Provide order notifications.

But how does the WP SMS Pro plugin provide you with all the essential tools to make its usage easier?

First, let’s start by getting acquainted with this platform.

https://youtu.be/7r6jObgdQj0

The WP SMS Pro platform allows users to send multiple SMS and MMS to every customer regarding their order status. Additionally, you can customize your text messages and choose the recipients.

They offer unique features that make this SMS marketing WordPress plugin special among all available platforms.

Here are some of their feature:

  • Advanced Send SMS page to customize your preferences
  • Scheduled and Repeating SMS
  • SMS Newsletter
  • Login and register with SMS
  • Manage Subscribers
  • Safe outbox SMS page
  • Supports more than 250 SMS gateways 
  • Options for users to opt out of SMS messages through a widget or URL

Another advantage of this plugin is its compatibility with WooCommerce, BuddyPress, Gravity Form, and many more apps.

You can read more about Connect Better with WP SMS Fluent Integrations here.

5 Steps to Help You Get Started SMS Marketing With WordPress

Let’s complete the final lesson in the beginner’s guide to SMS marketing WordPress.

Here are five steps to get started with SMS marketing using WP.

  1. Choose a Reliable SMS Plugin

Begin by selecting a trusted SMS plugin for WordPress, such as WP SMS Pro. Ensure the plugin aligns with your marketing goals, supports your target audience, and integrates seamlessly with your WordPress site.

  1. Install and Configure the Plugin

Once you’ve chosen a suitable SMS plugin, install it on your WordPress site. Follow the plugin’s setup instructions to configure it according to your preferences, including connecting it to your SMS gateway and customizing settings. Here, you can learn how to configure SMS Notifications on WP SMS Pro quickly.

  1. Build Your SMS Subscriber List

Implement opt-in mechanisms on your website to encourage visitors to subscribe to your SMS updates. This could involve offering exclusive deals, discounts, or valuable content in exchange for their consent to receive text messages.

  1. Craft Engaging and Relevant Content

Develop compelling and concise SMS content that resonates with your audience. Whether it’s promotional offers, event notifications, or product updates, ensure your messages provide value and are tailored to your subscribers’ preferences.

  1. Monitor Analytics and Refine Your Strategy

Regularly track the performance of your SMS marketing campaigns using analytics provided by your plugin. Pay attention to metrics such as open rates and click-through rates. Then, use these insights to refine your strategy, optimize content, and improve the effectiveness of your SMS marketing efforts.

Conclusion

Almost every newcomer to this field must pass the basic steps of a beginner’s guide to SMS marketing WordPress. No wonder most people use mobile to do various tasks, from communication and browsing to managing daily schedules and accessing information on the go.
That’s why sending them text messages through a trustworthy platform like WP SMS Pro can drive member engagement. 

Thanks to WP SMS Pro, you’re able to create communication between your brand and customers easily. Additionally, setting your preferences, such as their phone number, customer type, scheduled SMS/MMS sending, and other useful options, is super easy.

FAQs

What Is WordPress SMS?

This plugin allows users to receive and send text messages. You can send or reply to messages through WordPress from both your PC and mobile device.

How Do I Add SMS To WordPress?

First, open WordPress and enter WP SMS in the plugin’s search box. Then, activate it through the Plugins menu. Navigate to ThemesWidgets, and add a WP SMS Subscribe form to display the SMS newsletter form.

Can I Use This Plugin For Free?

Yes indeed. You can try WP SMS free features on the demo website.